Documentation
AFTA is an Ethiopia-focused digital marketplace designed to connect local sellers with customers in a simple and accessible way.
Vendors can register their businesses, list products, prices, availability, and location, while customers can search for products and find nearby sellers. The platform also allows vendors to build trust through verification and customer reviews.
AFTA will also include an auction system, where sellers can put selected products up for auction and buyers can place bids. This gives sellers another way to sell products and allows buyers to compete for items based on demand.
The platform is designed to support both smartphone and basic-phone users, helping bring more offline businesses into the digital marketplace. Its goal is to make local products easier to discover, connect buyers with trusted sellers, and create more opportunities for small businesses.
AFTA can generate revenue through vendor subscriptions, featured listings, auction fees, transaction fees, advertising, and other business services.
